Your offer suite is the beating heart of your business. Without it, you don’t have a business.
In this episode, I will show you how to map out an offer suite with one flagship offer as the crown jewel. You’ll discover why small (and might is best) and the ONLY three offers you need to hit a million dollars (plus, how to structure to reach your time and money goals.
I cover:
- How to map a profitable offer suite.
- Why a simple offer suite is the key to a lifestyle business that prioritises balances;
- The only three offers you need, which order to create them in and the job each does;
Listen On: Apple Podcasts | Spotify
Episode Show Notes
- 00:00 The importance of an offer suite
- 00:37 Creating a high-converting offer suite
- 01:48 The case for a simple, streamlined offer suite
- 12:26 First offer: Flagship offer
- 16:10 Second offer: Entry offer
- 21:33 Third offer: Anchor offer
- 25:22 Mapping out your offer suite
- 34:04 Conclusion and next steps
———
Recommended Next Episode:
Links Mentioned:
Keep Listening!
Listen On: Apple Podcasts | Spotify
Design a Simple Lifestyle Business With High Profits, Working 5-Hour Days & a Lean Team
Get one actionable step each day for two weeks, and then weekly thereafter. It's 100% free — join 7000+ others.
Personal and CEO
Honest insights into the life of a Course Creator CEO -- the good, the bad and the (sometimes!) ugly.
All things Lifestyle Business catering to your version of the 'Lifestyle Business Sweet Spot'
Lifestyle Business
Business model
Design (or re-design) a wildly aligned expertise-based business model that feels just right for you.
Offer creation
How to build irresistible, "it sells itself" digital product-based offers.
Delivery
Delivering and fulfilling on stand out and streamlined high or low touch offers.
TRAFFIC
Develop a simple and sophisticated volume-based marketing plan to sell your scalable offer.
Want More?
LIVE LAUNCHES
All about live launches and promotional campaigns sell your online offers.
AUTOMATED FUNNELS
SYSTEMS AND OPS
Automated evergreen sales systems for sales in your sleep.
The back end business blueprint for all things systems, operations and finances.